Case Study
1 year of partnership leads to 30% YoY growth
We dove deep into this PNW-based surf shop's retention strategy and ended up making big waves using Klaviyo email & SMS.
30%
YoY Email Rev. Growth
82X
ROI with Klaviyo SMS
2.4X
List growth in 18 MO.
CASE STUDY
1 year of partnership leads to 30% YoY growth
We dove deep into this PNW-based surf shop's retention strategy and ended up making big waves using Klaviyo email & SMS.
30%
YoY Email Revenue Growth
82x
roi with Klaviyo SMS
2.4x
List Growth in 18 Mo.
Client's Focus
Migrate from Mailchimp to Klaviyo and identify opportunities to grow Cleanline's list and optimize their current retention marketing strategy.
The Vision
Employ intelligent lead capture, personalized automations, and robust campaign strategies, while enhancing email design and leveraging SMS as a key revenue-driving channel to maximize incremental growth.
Results
After building out a powerful Klaviyo infrastructure and optimizing their retention strategies, Cleanline saw a 30% YoY increase in their Q4 revenue, with 82x ROI on SMS and 2.4x subscriber list growth.
Automations
Right Place,
Right time
Whether you're building automations or catching waves, it's all about understanding conditions and responding accordingly.
That's why we leveraged Klaviyo profile data including gender, location, and product preference to deliver highly personalized content to users. We also built 15+ automations to engage with them at every stage of the funnel.
SMS
Starting from scratch to 82X RoI
By bringing SMS into focus, we helped Cleanline build a high-performing list that now drives an impressive 82x ROI.
We started with strategic lead capture initiatives to grow their subscriber base and implemented key SMS automations to drive new conversions without unnecessary spend.
As more subscribers started rolling in, we began sending targeted SMS campaigns to maximize revenue potential—turning SMS into a powerful, high-impact channel for Cleanline.
SMS
Starting from scratch to 82X RoI
By bringing SMS into focus, we helped Cleanline build a high-performing list that now drives an impressive 82x ROI.
We started with strategic lead capture initiatives to grow their subscriber base and implemented key SMS automations to drive new conversions without unnecessary spend.
As more subscribers started rolling in, we began sending targeted SMS campaigns to maximize revenue potential—turning SMS into a powerful, high-impact channel for Cleanline.
List Growth
Building Momentum
Through compelling and conversion-optimized leadforms and intelligent engagement of their existing contacts through targeted list growth campaigns, Cleanline's subscriber base swelled to 2.4x its original size in just 18 months.
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